America's Largest Social Network for Default Real Estate Professionals
Jim Gaddis has not received any gifts yet
Postcards are a popular vehicle to get your message out to distressed homeowners, but there are potential pitfalls when using postcards in pre-foreclosure marketing. This video discusses the best practices.
In this post, I’ll take on the topic of using telemarketing as a channel to reach out to homeowners 30, 60, or 90+ days late on their mortgage payment.
Many marketers prefer to make contact with distressed homeowners over the phone, but in my view, that’s analogous to calling up a stranger and asking them…Continue
Paying for "leads" is ineffective in our view, and not a judicious use of your time or money. That may be a stark statement coming from a leads provider, right? Why would a leads provider tell agents not to pay for leads? The answer is we do not provide leads. We provide data, and there is a huge difference. You can pay a lot of money to a leads provider and leave the results…Continue
With REO's on the decline, or at least reaching a plateau, many agents are migrating to short sales in order to fill their pipeline of listings, and the transition can be challenging. While many agents are loathe to embrace short sales, they are a necessary evil in today's market. As illustrated in the classic "Who Moved My Cheese" tail of Sniff, Scurry, Hem and Haw, when…Continue