Being that these conferences get extremely expenses when you add up the airfare, shuttle/rental car, hotel, classes, conference, meals, booze, ... I spent a little time looking for deals and I found a sweet deal on a hotel that is less than .5 mi from the Ft Worth Convention Center.
I booked my flight via Expedia for $79/night at the Park Central Hotel. The published rate is $89/night. Use the coupon code "10AUG" to save $10/night.
Four nights hotel at Park Central Hotel with all taxes and fees = $371.56.
Four nights hotel at the Sheraton Hotel they recommend with all taxes and fees = $913.00.
Total Savings = $541.44
P.S. You're welcome to thank me by buying me a 'drink' when we get out there ;)