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To understand the importance of setting the right price, you first need to understand the market place. When selling your home, your market place isn't a specific location, instead it's more of a worldwide economic system for exchanging goods and services. More specifically, the market place for home sales is more a figurative place than a literal place. None the less, in either case, the market place is where the law of supply and demand operates. Understanding how the law of supply and demand affects your home value in a competitive market place is key to setting the right price.