You’re happy you got a listing today but oh noooooo … you get only 1.6%. What will you do? If you reject it………… your competitor will grab it, sell it in 2 days and you will toss & turn all night long for weeks…..OR If you accept it….. You have to do a quality work as always, cause you just cannot do any less of a work as you may not get any more listings from them. While thinking… Gosh…. All this work for 1.6% and praying you sell it yourself or sell it ASAP.
Listen Guys, for God Sakes. You worth more…. don’t you know that, If you don’t stand up for your work, then who will. If you accept lower compensation, then that’s what it means. You provide lower quality services. I explain this to all my sellers and lenders alike. Can you buy BMW or Mercedes for Hyundai’s price? Or are they really looking for a desperate seller of BMW that will take Hyundai’s price. The real question is… can they really afford a service that comes for paying that type of commission. The answer is NO! They cant. They just assume its all the same since there are so many agents coming in this market, begging for business. They can get a bargain. (Supply & Demand) Its your job to let them know why you should get paid more $$$$$$(notice every $ sign for ea %) and what you will do to earn it and why they will loose more money, giving listing to someone who will charge less and provide inferior services..... obviously they will!
I learned one thing in a business world very early. People will pay more to get a better product. Our – service - is - a - product, this - is - what - we - sell. Don’t we pay more for superior products/service at the supermarkets, gas stations, Hotels, hair salons? I can go on and on but you get the picture. Just make sure you provide the best service around and you will get more business than you can handle.
Again, Do the math..... 10 listings @ 1.6% or 5 at 3% what will you choose and why????
Tags: commissions, reo
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